Bay Rat Lures was originally established in 2014 by Damian Kuzmin and Scott Borstorff. Their goal was to create high-quality fishing tackle that would deliver unparalleled success and endurance. Kuzmin and Borstorff combined their manufacturing knowledge with their love for fishing to develop products for personal use. BRL production takes place domestically and “MADE IN THE USA” can be found proudly displayed on every package. Every lure is handcrafted, assembled, and finished at our shop here at home in Erie, PA. Our line features products innovated by charter boat captains, competitive fishermen, and other fishing experts. The products are then designed and built by world-class plastic engineers.