It all began with a hungry Finnish guy and a carving knife. It was the 1930s when a simple fisherman made an observation of simple genius: Big fish eat little fish, especially little fish that are wounded. So begins the greatest fishing story ever told. As Lauri Rapala fished the waters of Finland’s Lake Paijanne, he quietly rowed and watched. And what he saw was how hungry predator fish would dart into a school of minnows and attack the one that swam with a slightly off-center wobble. Since then, Rapala has expanded into baits of all different materials and has maintained its balsa designs.
Rapala
Videos & Articles (79)
VideoWhat's NEW At Omnia? | Clutch Swimbait Co. And More!
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VideoJust Landed: Rapala X-Rap Predator Baits
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VideoJigging Rap Magnum Breakdown | Seth Feider
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VideoJust Landed: Rapala ICAST 2023 Releases
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VideoJust Landed: Crush City and RapStack
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Video2023 Omnia Trends
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Thu, November 2, 2023
VideoRapala Crush City: Ned BLT
Thu, November 2, 2023
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Thu, November 2, 2023
VideoRapala Crush City: Freeloader
Thu, November 2, 2023
VideoMastering Fall Fishing: The Freeloader and Chatterbait Techniques with Bob Downey
Wed, September 20, 2023
VideoRapala Countdown Elite Tackle Breakdown with Joe Ponessa
Fri, August 25, 2023
VideoRapala Crush City Bronco Bug Tackle Breakdown
Wed, July 12, 2023
VideoRapala CrushCity Cleanup Craw Tackle Breakdown
Wed, July 12, 2023
VideoBob Downey's Northern Swing Setups for 2023
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VideoRapala Crush City: The Mayor Tackle Breakdown
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VideoRapala Crush City Freeloader Tackle Breakdown
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VideoRapala Crush City Baits Breakdown
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VideoBassmaster Elite Bob Downey vs. the Omnia Boys
Mon, July 10, 2023
Rapala Fish Scales - All You Need To Know
Thu, June 8, 2023
Deep Crankbait Setup (Rod/Reel/Line) - Brad Leuthner
Thu, April 27, 2023
Crankbait Fishing Secrets With Ott DeFoe: Tips for Catching More Fish
Fri, April 14, 2023
VideoTop Action Topwater: Rapala Skitter Prop
Tue, March 28, 2023
VideoOtt's Outstanding Garage and the Rapala OG Slim 6
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VideoThe Perfect Match: St. Croix Eyecon and the Rapala Jigging Rap
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VideoLarge and In Charge: Daiwa Tatula 300
Fri, February 24, 2023
VideoCasting Made Easy with the Daiwa Tatula SV
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VideoMLF Winner, Frittsides Heating Up, Elite Season, and more! | This Week at Omnia Episode 1
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VideoSeth's Cold Water Cranking Heroes
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VideoLure Modifications for More and Bigger Fish
Thu, February 9, 2023
VideoSufix: A Line For Every Technique
Tue, February 7, 2023
Bob Downey's 2023 Boat Walkthrough for the Bassmaster Elite Season
Mon, February 6, 2023
VideoCatching Crappies on the Rapala X-Rap
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VideoPitchin' and Windin': The Rapala Shad Rap
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VideoMatch the Hatch or Go Bold?: Choosing Your Crankbait Color
Thu, February 2, 2023
VideoDownsizing for Success: The Rapala OG Tiny 4
Wed, February 1, 2023
VideoCranking Around Cover: Rapala DT 8
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VideoRip the Rap: Rapala Jigging Rap
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VideoWorkhorse in Weeds: Rapala BX Brat
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VideoEarly Season Smallmouth Power Fishing with the Rapala X-Rap Pop and Shadow Rap
Fri, January 27, 2023
VideoPower Fishing for Panfish: Rapala Slab Rap
Thu, January 26, 2023
VideoAn Irresistible Musky Lure: Rapala Super Shad Rap
Wed, January 25, 2023
VideoA Deadly Combo: The Rapala Jigging Rap and VMC Bladed Hybrid Treble Hook
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How to Fish a Prop Bait with Bob Downey
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VideoJerkbaiting Smallmouth by Lindner's Angling Edge
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VideoExploring the Depths: Unlocking the Full Potential of MEGA 360 Imaging and LakeMaster Mapping
Mon, January 9, 2023
How to Use the Rapala Touch Screen Scale with Jacob Bros
Fri, December 2, 2022
How to Fish a Jigging Rap
Thu, November 10, 2022
How to Choose a Jigging Rap
Wed, November 9, 2022
Jigging Rap Setup (Rod/Reel/Line)
Tue, November 8, 2022
Rapala OG Rocco 5 Tackle Breakdown with Bob Downey
Wed, September 14, 2022
How to Fish a Crankbait with Bob Downey
Tue, August 23, 2022
LiveBassmaster Elite at Lake Oahe
Fri, August 19, 2022
How to Choose a Popper with Bob Downey
Wed, August 17, 2022
VideoBassmaster Elite St. Lawrence Recap w/ Bob Downey
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Shallow Diving Crankbait Setups (Rod/Reel/Line) - Patrick Walters
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Must Have Baits for South Carolina Bass Fishing with Patrick Walters
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VideoBassmaster Lake Fork Recap
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VideoJust Landed: Rapala, Storm, and Sufix
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Rapala Tiny OG 4 Tackle Breakdown
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Rapala DT 8 Tackle Breakdown
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The Rapala X-Rap Prop Tackle Breakdown
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Every Bait You Need for the Pre-Spawn
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