It all began with a hungry Finnish guy and a carving knife. It was the 1930s when a simple fisherman made an observation of simple genius: Big fish eat little fish, especially little fish that are wounded. So begins the greatest fishing story ever told. As Lauri Rapala fished the waters of Finland’s Lake Paijanne, he quietly rowed and watched. And what he saw was how hungry predator fish would dart into a school of minnows and attack the one that swam with a slightly off-center wobble. Since then, Rapala has expanded into baits of all different materials and has maintained its balsa designs.
Rapala
Videos & Articles (32)
VideoRip the Rap: Rapala Jigging Rap
Wed, February 1, 2023
VideoDownsizing for Success: The Rapala OG Tiny 4
Wed, February 1, 2023
VideoCranking Around Cover: Rapala DT 8
Wed, February 1, 2023
VideoWorkhorse in Weeds: Rapala BX Brat
Mon, January 30, 2023
VideoEarly Season Smallmouth Power Fishing with the Rapala X-Rap Pop and Shadow Rap
Fri, January 27, 2023
VideoPower Fishing for Panfish: Rapala Slab Rap
Thu, January 26, 2023
VideoAn Irresistible Musky Lure: Rapala Super Shad Rap
Wed, January 25, 2023
VideoA Deadly Combo: The Rapala Jigging Rap and VMC Bladed Hybrid Treble Hook
Thu, January 19, 2023
How to Fish a Prop Bait with Bob Downey
Mon, January 16, 2023
VideoExploring the Depths: Unlocking the Full Potential of MEGA 360 Imaging and LakeMaster Mapping
Mon, January 9, 2023
How to Use the Rapala Touch Screen Scale with Jacob Bros
Fri, December 2, 2022
How to Fish a Jigging Rap with Joe Ponessa
Thu, November 10, 2022
How to Choose a Jigging Rap with Joe Ponessa
Wed, November 9, 2022
Jigging Rap Setup (Rod/Reel/Line) - Joe Ponessa
Tue, November 8, 2022
Rapala OG Rocco 5 Tackle Breakdown with Bob Downey
Wed, September 14, 2022
How to Fish a Crankbait with Bob Downey
Tue, August 23, 2022
LiveBassmaster Elite at Lake Oahe
Fri, August 19, 2022
How to Choose a Popper with Bob Downey
Wed, August 17, 2022
VideoOmnia's Top 6 Summer Products
Thu, June 30, 2022
Shallow Diving Crankbait Setups (Rod/Reel/Line) - Patrick Walters
Mon, June 13, 2022
Must Have Baits for South Carolina Bass Fishing with Patrick Walters
Fri, May 27, 2022
VideoBassmaster Lake Fork Recap
Tue, May 24, 2022
VideoSeth Feider's Favorite Spring Baits
Mon, April 25, 2022
VideoBassmaster Opens James River Recap w/ Brad Leuthner
Thu, April 21, 2022
Patrick Walter's Tips on Jerkbait Fishing Around Cover
Wed, March 23, 2022
How to Choose the Right Ice Jig
Fri, January 28, 2022
VideoJust Landed: Rapala, Storm, and Sufix
Wed, January 26, 2022
How to Choose the Right Jerkbait
Thu, November 18, 2021
Rapala Tiny OG 4 Tackle Breakdown
Tue, August 24, 2021
Rapala DT 8 Tackle Breakdown
Fri, August 20, 2021
The Rapala X-Rap Prop Tackle Breakdown
Tue, May 4, 2021
Every Bait You Need for the Pre-Spawn
Sat, April 24, 2021
