Buy 2, Get 1 FREE Soft Baits Through 07/23. Save Now

25% Off Select Lew's Reels, Through 07/29. Learn More

Markdowns on popular products - See all bargain offers

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Buy 2, Get 1 FREE Soft Baits

Soft baits have endless applications and can be fished all year long. Load up now on the baits that you know you’re going to need and set yourself up for a great day on the water.

Save on Soft Baits

Deal ends 07/23 at 11:59 PM CT. No code necessary, discount automatically applies in cart with items added. Excludes Megabass soft baits.

FREE Daiwa Legalis reel with Omnia PRO signup

daiwa legalis reel and omnia pro subscription

Thinking about upgrading to Omnia PRO for fishing map layers, free shipping and credit back on all your purchases? Now is a great time because while supplies last, we are including a free Daiwa Legalis spinning reel for new signups ($79.99 value.)

Get PRO and a free Daiwa Legalis reel

Offer is valid for new signups only. While supplies last.

FREE Limited Edition Hat with SEVIIN Reel Purchase

For a limited time, buy any Seviin reel and get a free Seviin Richardson 112 hat via mail-in rebate! Click HERE for the rebate form and instructions.

Save Reely Big On Lew's Reels

Lew’s is a legendary rod and reel brand with a history of product innovation that continues to this day. Now through 07/29, save 25% off select Lew's reels.

Lew's Speed Spin Spinning Reel - Now: $44.95 Was: $59.99

Lew's Speed Spool LFS Casting Reel - Now: $74.95 Was: $99.99

Lew's Tournament Pro Speed Spool LFS Casting Reel - Now: $149.95 Was: $199.99

Get a Free Bag of Wild River Jerky

Perfect for savoring the outdoors. Wild River makes authentic old fashioned jerky. The resulting snack takes longer to make, takes time to chew and will take you back to the traditional flavor you remember. For a limited time, get a free bag of Wild River Jerky with orders $50+.

Need more jerky? Get 50% off on with code: OMNIA50

Marked Down Items

Check out the latest items featured on sale in the Omnia Fishing bargain bin.